Trainer Communications | BookCrossing

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“In the land of high-tech PR, most are glorified appointment bookers. Trainer is one of the very few we deal with that actually talk the talk, and don't waste my time.”

Steve Duplessie,

Founder, Enterprise Strategy Group

BookCrossing

Founded in April 2001, BookCrossing is now the world’s largest online and offline free book club. With over 600,000 members who have registered and released over 4,100,000 books in 130 countries, BookCrossing has been the focus of countless TV, radio, and newspaper features worldwide for its global efforts to improve literacy. BookCrossing has its own category in Google Directory, and has the distinction of having won two Webby awards and been added to the Concise Oxford English Dictionary as a new word. BookCrossing intends to make literacy obtainable to all, regardless of geographic location or economic means.

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The Trainer Way

Strategy – We map communications goals directly to your business goals, and develop tactics that execute decisively on this unity of vision.
Creativity – Trainer’s team members are skilled at applying the right mix of non-traditional and traditional solutions to your PR, AR, and marketing challenges.
Innovation – Whatever your industry, our knowledge and perspectives on both your target market and what works in PR, AR, and marketing are always expanding, so that your communications are always fresh and hit their mark.

The Trainer Way

Speed – The deep domain expertise every Trainer team member brings to each market we serve means that we understand your lingo and your audiences so that we can move fast to accomplish the mission.
Agility – Our extensive experience in communications entails that we can adapt quickly and flexibly to the inevitable shifts in the market landscape.
Momentum – Rolling thunder visibility is achieved by the consistent application of the communications strategy by passionate communications pros driven by meeting goals – your goals.

The Trainer Way

Forecasting – Accurate results forecasting based on goals and resources.
Metrics – Metrics Matter™ ScoreCard keeps track of all communications results for straightforward assessment of progress.
Guaranteed – Results, not empty promises

How do you know if your communications program is successful?
>Metrics Matter™.