Trainer Communications

“With Trainer, our companies get more than communications results. They get business results.”

Communications Partner, Sequoia Capital

Web 2.0 receives a lion’s share of media attention these days, and with good reason: new web-based communities, hosted services, social networking sites, and wikis are truly revolutionizing online collaboration, sharing, and commerce between consumer and enterprise users alike.

Trainer Communications understands that Web 2.0 is more than simply adding a blog to your company’s web site or featuring a podcast for your customers.

In the new media revolution of the Web 2.0 world, the importance of influence cannot be overemphasized. Trainer knows your influencers, and those who influence the influencers. The delicate balance of traditional PR targets and new online venues, coupled with conventional and non-traditional communications strategies, can help make or break companies – especially those that fall within the Web 2.0 category.

Having represented some of Web 2.0’s early pioneers and current market makers, Trainer has experience and industry savvy to create a successful, tiered communications strategy for your online business – no matter what business you’re in.

BACK TO: Markets we serve

The Trainer Way

Strategy – We map communications goals directly to your business goals, and develop tactics that execute decisively on this unity of vision.
Creativity – Trainer’s team members are skilled at applying the right mix of non-traditional and traditional solutions to your PR, AR, and marketing challenges.
Innovation – Whatever your industry, our knowledge and perspectives on both your target market and what works in PR, AR, and marketing are always expanding, so that your communications are always fresh and hit their mark.

The Trainer Way

Speed – The deep domain expertise every Trainer team member brings to each market we serve means that we understand your lingo and your audiences so that we can move fast to accomplish the mission.
Agility – Our extensive experience in communications entails that we can adapt quickly and flexibly to the inevitable shifts in the market landscape.
Momentum – Rolling thunder visibility is achieved by the consistent application of the communications strategy by passionate communications pros driven by meeting goals – your goals.

The Trainer Way

Forecasting – Accurate results forecasting based on goals and resources.
Metrics – Metrics Matter™ ScoreCard keeps track of all communications results for straightforward assessment of progress.
Guaranteed – Results, not empty promises

How do you know if your communications program is successful?
>Metrics Matter™.